GU Energy

Every product is formulated to further GU’s mission: to help athletes go faster and longer than ever before.

While athletes everywhere appreciate the taste, convenience and performance enhancing benefits of GU Energy Gel and Roctane Ultra Endurance Energy Gel, you might also be interested to learn a bit about the GU factory and the exceptional care that goes into every packet GU creates.

Each batch of GU is made from only the highest quality ingredients and the formula for every flavor is double checked against the super-secret master recipe.

The Director of R&D oversees the production process, ensuring precision in the mixing process.

When all ingredients have been accurately measured, the batches are carefully blended only at the proper speed and temperature to ensure repeatable high quality and consistency. GU quality control continues when the gel is ready for packaging.

Customized machinery fills each packet with a precise amount of gel. The boxes are then filled and packed by a fully automated line. Together the GU team has produced tens of millions of packets of GU! Talk about athletic kilowatts.

As the gatekeepers of day-to-day manufacturing, anything short of perfection just won’t pass muster. GU’s state-of-the-art production line and exacting quality control process are valuable assets, but what do they mean to you, the athlete? You can trust that the premium gel you rely on undergoes the most rigorous quality checks in the sports nutrition industry.

The GU team watches over every batch of gel they produce and maintain a production facility that is free from the risk of contamination by foreign substances. GU makes sure you can focus on training and reaching your goals in upcoming races. Breathe easy and leave your gels in the hands of the energy food experts at GU.